The short answer
Google Maps Platform is billed per 1k requests (per-sku). It has a free tier: 10k free geocoding events/mo (Essentials SKUs). The paid plans we list start at $100/mo (Starter (subscription)).
Plans and prices
| Plan | Price | What it covers |
|---|---|---|
| Pay-as-you-go (free tier) | $0 | Free monthly cap per SKU: 10,000 events for Essentials SKUs, 5,000 for Pro, 1,000 for Enterprise; plus a $300 new-customer trial credit. |
| Starter (subscription) | $100/mo | 50,000 monthly calls; includes Dynamic Maps and Geocoding; marketed as saving up to $180 vs pay-as-you-go. |
| Essentials (subscription) | $275/mo | 100,000 monthly calls across the most popular Maps, Routes, Places, and Environment products. |
| Pro (subscription) | $1,200/mo | 250,000 monthly calls with advanced features and enhanced customization. |
| Enterprise | Custom | Custom monthly call allowances and access to the most powerful/customizable features; requires contacting sales. |
How Google Maps Platform bills you
The pricing model is per 1k requests (per-sku). The default incumbent with the richest global POI/road data, but 2025-2026 pricing moved to per-SKU free caps and geocoding runs a pricey ~$5/1k. Best suited to: enterprise-grade global maps & places.
What to watch for on the bill
- Expensive at high request volumes compared to Mapbox, HERE, and MapTiler
- Pricing structure is complex and bills can spike unpredictably; the March 2025 removal of the $200 universal credit frustrated many existing users
- Per-SKU billing model makes cost forecasting hard, especially for keystroke-heavy autocomplete usage
- Vendor lock-in to the Google Cloud billing and terms ecosystem
The pricing page we read

Source: https://mapsplatform.google.com/pricing/. Prices change, so confirm there before you commit.
Compare Google Maps Platform with alternatives
- Google Maps Platform vs Mapbox pricing
- Google Maps Platform vs HERE pricing
- Google Maps Platform vs TomTom pricing
Other maps & geocoding apis: Mapbox, HERE, TomTom, Radar, Foursquare Places.
Looking at quality rather than price? See the Google Maps Platform score on APIbenchmarks. Full entry: Google Maps Platform pricing.