Persona vs Sumsub pricing
Both are in identity verification (kyc) apis. Persona is billed per successful verification; Sumsub is billed per verification (from ~$1.35). Numbers below are copied from each vendor's pricing page.
PersonaFree tier or trial
- Free tier
- 500 free gov-ID verifications/mo (Starter)
- Billed
- Per successful verification
- Best for
- Configurable KYC workflows, self-serve to enterprise
- Verified
- Jun 27, 2026
SumsubFree tier or trial
- Free tier
- 14-day free trial (no permanent free tier)
- Billed
- Per verification (from ~$1.35)
- Best for
- All-in-one KYC/KYB + AML compliance
- Verified
- Jun 27, 2026
Persona plans
| Plan | Price | What it covers |
|---|---|---|
| Essential | $250/month (annual) | Includes 500 free services (verifications/reports) per month; additional services ~$1.50 each. Aimed at SMBs and early-stage startups. |
| Growth | Custom (contact sales) | Recommended tier for most businesses; customized per-service pricing for the verifications and reports used most often. |
| Enterprise | Custom (contact sales) | Full platform access plus strategic partnership, guidance, and dedicated product support from Persona's identity experts. |
| Startup Program | $0 to start | Eligible startups/small businesses get 500 free monthly verifications and ~$1 pricing thereafter. |
- Growth and Enterprise pricing is sales-gated; several reviewers call Persona expensive relative to verification reliability
Source: https://withpersona.com/pricing/
Sumsub plans
| Plan | Price | What it covers |
|---|---|---|
| Basic | $1.35 / verification | $149/mo minimum. ID Verification, Liveness & Face Match, Email/Phone verification, Sumsub ID, Reusable KYC. Charged only for successful verifications. |
| Compliance | $1.85 / verification | $299/mo minimum. Adds AML Screening, Ongoing AML Monitoring and Proof of Address check on top of all Basic features. |
| Enterprise | Custom | Custom integrations, white-labeling, SSO, reusable KYC, KYB/business verification, priority support and a dedicated customer success manager. |
| Free trial | $0 | 14-day free trial including 50 free verification checks. |
- Monthly minimums ($149–$299) and $1.35–$1.85 per check are expensive for small or low-volume teams
- Multiple customers report sudden, large (reported ~200%) price increases
- Product breadth makes the dashboard/analytics and configuration feel complex to some users
Source: https://sumsub.com/pricing/